Archive for September, 2008

Monday, September 22nd, 2008

Venice Beach Street Performer

My buddy Matt came for a visit this past weekend. Much of the trip is blog worthy but not blog suitable. I can however show you a video I took during our visit to Venice Beach.

As we walked down Venice Beach, filled with it’s eclectic crowds, we came across a group of young men jumping and twisting on the beach front. Intrigued, we stopped for the show. The group consisted of five men. The choreographed show consisted of poor humor, answers in unison, and a plethora of breath taking acrobatics. Each took turns amazing the crowd with their tumbling stunts, which included a man flipping high into the air on a pogo stick. Throughout the show the performers would tease the crowd, eluding to the climactic finish: the ring leader would jump over a number of people. I stood there, ripe with anticipation, every time I thought the leader would complete the stunt. After several “almost” attempts, the inclusion of a few young volunteers, a plea for donations, and a rousing of the crowd, the stunt was staged….

Friday, September 12th, 2008

New Facebook Flaw?

Facebook has been a social networking giant in recent years. Born from Mark Zuckerberg’s dorm room at Harvard, Facebook now has over 132 million unique users each month. The company’s value has been set at $15 billion by Microsoft. The site has had positive growth since it’s conception and is the ‘It’ company in Silicon Valley. They’ve done this with a simple, easy to use interface and enough bandwidth to make using their site quick and hassle free. Throughout the years, Facebook has tweaked their original design and features several times. This in an effort to revitalize the site and continually make it a better site for it’s expanding user base. At first, all new changes are greeted by boos, which usually go silent once the community becomes accustomed to the changes. However, I think their latest design may have a slight flaw.

fb-screenshotFacebook appeals to advertisers because their predominantly college aged users, their high volume of users, and the amount of information that users readily give out on their Facebook profiles. Facebook can keep track of how many users enjoy what types of music, movies, books, and other personal information. This is valuable information for advertisers and marketers. In an attempt to capitalize financially, Facebook launched Beacon. It was a social advertising attempt to connect businesses with the information that Facebook users dispensed via their profiles. Beacon was a valiant effort, but an idea that ultimately needed more planning before it’s implementation.

If Facebook wants to continue down the path they started with Beacon, their new design may hinder this vision. Above you can see the old Facebook layout (minus my picture) and below you can see the new format. The distinct difference is that on the old Facebook profile, all the vital information was displayed on the opening page where the new Facebook puts this information on a second tab (see tabs below my name), not directly in view of the user. I feel that this has decreased user’s interest in updating their personal information. Which means fewer updates and less accurate marketing statistics for Facebook to dispense. I as an avid user, know that I have updated my info less than before due to the simple tweak of the interface. If people can’t see the information right away, they are less apt to click to see it. We need that information to smack us in the face every time we log on and view someone’s page. Otherwise, we become too lazy to click and find this info that we probably don’t care about. It needs to be spoon fed to us.

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The creators of Facebook and the people who are running the site are conceivably a bit smarter than I am and have more inside information readily available to them. Maybe this new Facebook hasn’t been detrimental to their ability to ascertain vital information and there is a method to their madness. However, as someone who uses many social networking platforms, I think that Facebook took the emphasis from the information on user’s profiles and more so on the applications that users can put on their profiles. Thus, their goal of information and social ads platforms has been greatly comprimised.

Wednesday, September 3rd, 2008

More Money, More Problems: America’s Burden

From time to time my parents forward me articles from the New York Times that they either find interesting and/or presume I will find interesting. This week I received an opinion editorial by Dalton Conley, “Rich Man’s Burden.” He highlighted the fact that high income earners are now working more hours than lower earning workers do as well as the growing income disparity between not the lower and upper classes but rather the middle and upper classes. Conley writes:

The result of this high and rising inequality is what I call an “economic red shift.” Like the shift in the light spectrum caused by the galaxies rushing away, those Americans who are in the top half of the income distribution experience a sensation that, while they may be pulling away from the bottom half, they are also being left further and further behind by those just above them.

And since inequality rises exponentially the higher you climb the economic ladder, the better off you are in absolute terms, the more relatively deprived you may feel. In fact, a poll of New Yorkers found that those who earned more than $200,000 a year were the most likely of any income group to agree that “seeing other people with money” makes them feel poor.

In my social psychology class we studied that many adults put a great deal of stock in their jobs and paychecks. The term “Keeping up with the Jones” has been replaced by “Keeping up with the Gates.” We are no longer satisfied with material possessions that are on par with our neighbors, but rather the extravagance that wealth affords such families such as Bill and Melinda Gates. It’s this mentality that has manifested itself into the personal financial crisis we now see in America. It’s even more apparent in the ever superficial Los Angeles. LA is where people willingly live in small studios so they can afford their BMW M3s for the commute to work. It’s all a false perception of wealth that people like to exude here.

The wealth disparity and inequality is something that I am more aware of as I progress in life. Unfortunately, I also feel the pressures that accompany it. The career I choose, the car I drive, the accommodations I live in are all things I can be judged by my peers and that I compare to them. Despite my education and knowledge of how unhealthy this is, I continue to judge myself to my peers. The question is, will I acquiesce to the pressures of superficial possessions or will I continue to be financially responsible and live within my means?

What can be done to break this vicious cycle of needless comparison? It’s a tall order to do so since we live in a consumer society that seeks instant gratification. We are short term thinkers and will react to the long term when it arrives. We need to better educate the youth about financial prudence. Short term financial thinking is for those who have little money and no choice but to live paycheck to paycheck. It’s not responsible to live paycheck to paycheck because of compounding debt when you have the means not to. In turn, a better understanding of financial planning will decrease the desire to have the same material possessions your neighbors have. There is a lot to be said about the gratification one earns by living within their means and planning for a future that does not require car payments and credit card bills.

By educating the next generation about their finances at a young age, we can hopefully re-instill a bit of Marx’s Protestant ethic in their lives. Children will grow up understanding money better and learn not from their parent’s examples, but rather the mistakes they made. We need to alleviate this social burden before to consumes all of us to the point we are a nation crippled with debt and cannot enjoy our lives. We need to work to live, not live to work.