You can count the number of reliable BoumanBlog readers on both my hands. The number of blog subscribers I have is about equal to someone looking to cash in on Social Security. You’d think because I work in marketing, I’d care about that. But I don’t.
I don’t worry about metrics here. The only thing I care about is writing. The purpose of this blog is getting my ideas on “paper.” It’s an outlet for me. It’s cathartic. I am constantly learning and this blog helps facilitate my learning process.
I know I’m not a famous entrepreneur. Or at least a hugely successful one with cash to invest in other startups. I’m not there yet. Some people think because of this, sharing my stories and lessons are a waste. I should focus on becoming more successful. Completely valid point. But I write for me.
If someone gets value from my lessons, great. But when I write posts like “A Startup Founder’s Job” or “7 Lessons I’ve Learned Bringing a SaaS Product to Market” it’s because it helps me solidify my ideas. It forces me to step back and really think. My thoughts become clearer, my opinions better formed.
I’ve said it before, I think everyone needs to sit alone and write. That’s why I blog. Take it or leave it. It’s not for you, it’s for me.