I download a lot of apps on my iPhone. I download them for various reasons. Some because they’re the hot app, others on the recommendation of friends, and others I just like to study the UX/UI. I have hundreds of apps on my phone but I only use a handful of them on a daily [...]
Which Social Network Will Be Most Challenged by Google+ ?
*I originally wrote and posted this on Demeter Interactive’s blog. Google+ is sweeping the Internet. In just a few short weeks Google+ has more than 10 million users. That’s pretty quick traction for a social network. With another social network added to the deck and the same limited hours in a day, the question remains, [...]
Case Study – Naughty Monkey
Situation A trendy women’s footwear brand, Naughty Monkey launched in 2004 and quickly gained popularity. Sold nationwide and featured in popular magazines like Glamour and Marie Claire, Naughty Monkey was successful but wanted to expand their reach – and when the brand missed out on a once-in-a-lifetime opportunity to generate serious PR buzz, it realized it [...]
Think of Your Social Media Like Dating
There are still plenty of companies and individuals who still don’t quite grasp the concept of social media and how they should use it. Let me break it down into an easy to digest analogy that we can all relate to…dating and long term relationships. The first step is you have to make yourself look [...]
Twitter Numbers
Twitter is a numbers game. No matter how much we want to stress the importance of their real time communication, Twitter is really a numbers game. Everyone is obsessed about getting a high number of followers. More followers means more “influence” your real time tweets have. Not only are people obsessed with the high number [...]
Why do I like Twitter?
Months ago I wrote about how Twitter was taking over my life. Little did I know that Twitter was going to explode, my job was going to incorporate a great deal of Twittering, and how useful Twitter could actually be. Why I joined Twitter: I joined Twitter in July of 2008, because it was a [...]
Be Careful…
In an age of mass narcissism and more personal information being spread among dozens of mediums than ever before, remember, you never know who is “listening”. Give heed to the story of @theconner (a Twitter name) and his fateful 140 character tweet. Upon being offered a job from Cisco, he (or she?) sent out this [...]
Twittering away my privacy
So I had this rad vlog planned out to do today, but like ALWAYS, my roommate is sitting outside my door watching TV. Seriously, I know, I should be able to tape with someone on the other side of the wall if I am going to post this for (potentially) millions to see (realistically dozens). [...]
