viral marketing

Why Content is King

There has been a paradigm shift in advertising. It’s online media vs. traditional media. With more and more competition for attention in both realms, content is becoming even more important. Traditional commercials can be purchased by any agency or studio that has the money to afford the time slot. The quality of the content can [...]



Where the Hell is Matt?

Hey everyone, let me start this entry by PROMISING a vlog (video log) next week. I have been meaning to do this for some time, and I know everyone is missing a story straight from my lips rather than my finger tips. I will be recounting to you the half marathon I finished last week. [...]



It’s 4 AM in LA

It’s 4:00 am right now and I can’t sleep. Not even remotely tired. My best guess is because I’m still baffled by the job interview I went on today, er yesterday now. I’m really excited about the opportunity with this online marketing company, but I can’t gauge how well it went. I can only surmise [...]